Electronic Arts has officially unveiled the pricing for EA Sports FC 27, and one particular edition has become the center of attention for an unexpected reason: the video game costs significantly more than Grand Theft Auto 6.
While the standard version follows the industry's current pricing trend, EA's newly introduced Ultimate Plus Edition carries a premium price tag that has sparked widespread discussion among gamers about the cost of future AAA titles.
EA Sports FC 27 will be available in three editions. The Standard Edition is priced at $69.99, while the Ultimate Edition costs $99.99. The biggest surprise, however, is the introduction of the Ultimate Plus Edition, priced at $149.99.
This makes EA's most expensive version $50 costlier than GTA 6's Ultimate Edition, which is officially priced at $99.99. The comparison has quickly gained traction online since GTA 6 is widely regarded as one of the most anticipated and expensive game productions ever, yet EA's annual football franchise now carries an even higher premium for its top-tier package.
Unlike the Standard Edition, the Ultimate Plus Edition bundles several digital bonuses aimed primarily at Ultimate Team players. Buyers receive early access before launch, premium in-game rewards, additional FC Points, exclusive Evolution content, and other digital extras designed to enhance the online experience.
While these additions increase the package's value for dedicated players, many fans argue that most of the content consists of optional digital bonuses rather than new gameplay features. That has led some players to question whether an annual sports title justifies such a premium price, especially when compared with games that take several years to develop.
The announcement has generated strong reactions across gaming forums and social media. Some players believe publishers are increasingly relying on premium editions to boost revenue, while others argue that consumers who mainly play EA Sports FC every year may value the additional content.
Users have started comparing EA’s pricing system to GTA 6, as Rockstar’s premium version is quite affordable compared to the price when it was originally released. Besides, most players assume that EA Sports FC 27 will soon receive several discounts and offers.
The pricing strategy behind the EA Sports FC 27 game illustrates a general trend in the gaming world where companies release more expensive editions that include many digital goodies and other perks related to early access. Even though the Standard Edition is still reasonably priced, the new Ultimate Plus Edition shows how publishers want to test the willingness of their loyal customers to pay more money for exclusive in-game features.
This pricing strategy may become more popular in the future depending on how well the game is received by players. However, right now, the release of EA Sports FC 27 reignites the debate about the monetization of video games.